Insights on Strategic Partnerships with Jeremy Hanks

We’re digging into the value and potential pitfalls of strategic partnerships...and we’re not talking about choosing your pickleball partner carefully. In the scrappy, DIY world of startups, sometimes the need for leveraged power from an already established brand might seem like a cop-out, but sometimes it's exactly what the doctor ordered and brings things to the next level. To show us what it looks like when a startup lands a strategic partnership with one of the most well known brand leaders in the market, we’re bringing back Jeremy Hanks of Dsco and investor Dalton Wright of Kickstart (a VC firm for startups in Utah, Colorado, and the Mountain West) to bring you both sides of a Perfect Pitch. In this episode, we’ll talk about:

• Jeremy’s experience of Nordstrom approaching Dsco for a strategic partnership
• What leverage founders have when negotiating favorable strategic deals
• Details on Jeremy’s experience with Dsco’s sale & what’s next on the horizon
• Why Jeremy claims entrepreneurship’s “finish line” isn’t actually an exited company